Marilyn Hawkins is president of Hawkins & Company PR in Walla Walla, Washington. A former resident of Ashland, Oregon, and Seattle, she has 30+ years of experience in public relations, marketing communications, reputation management, employee relations and crisis response.
Hawkins has worked with many nonprofit clients throughout the Pacific Northwest including The Oregon Community Foundation, Providence/Swedish Health System, Asante Health System, the Rogue Valley Winegrowers Association and the John Stanford International School. Her major corporate-client experience includes AT&T, Xerox, The Home Depot, Kimberly-Clark, and Medtronic Physio-Control.
A past president of the Puget Sound Chapter of the Public Relations Society of America, Hawkins is a graduate of Washington State University and attended graduate school at the University of Washington.
Marilyn’s Monday Session:
Earn More Ink
Why is it some organizations seem to get all the media attention? Because they know how to work effectively with reporters and editors.
Master the tools of the trade in this fast-paced, interactive presentation about generating positive exposure in all types of media. Understand what makes the news –and what doesn’t. Learn how to respond when you’re contacted, develop a strong interview, answer difficult questions and craft effective soundbites. Gain tips specifically for TV and radio and get inside advice on how to make reporters and editors love you.
Presented by Marilyn Hawkins