Ceci Dadisman

Ceci Dadisman is a multi-faceted arts administration professional with more than 10 years of experience marketing the arts and nonprofits utilizing innovative methods. Currently the Digital Marketing Manager at FORM, she is nationally recognized as a leader in digital marketing and specializes in multichannel communications campaigns.

A frequent public speaker, Ceci’s recent and upcoming engagements feature national conference appearances at NTEN, Museums and the Web, National Arts Marketing Project, Arts Midwest, American Alliance of Museums, OPERA America, Midwest Museums Association, and Chorus America in addition to many other local and regional events. Known for her easy-going and vernacular style, she creates open learning environments with an emphasis on information sharing and useful takeaways.

Ceci is passionate about empowering people through marketing and is a senior contributor to Arts Hacker where she regularly shares timely information and step-by-step tutorials. She also teaches the arts marketing course at West Virginia University’s College of Creative Arts.

A chronic early-adopter, Ceci has a passion for discovering ways that technology can be used to create more engaging experiences.  The Curated Arts Experience focuses on collecting real-world case studies about how organizations around the world are using technology to engage the participant or enrich the experience at an arts event.

She is on the National Arts Marketing Project Advisory Committee, the Museums and the Web (MW20) Conference Planning Committee, and has served on the Arts Midwest Conference Professional Development Committee and the NTEN Conference Session Advisory Committee. She also served for many years as the OPERA America Marketing Network Chair and currently sits on the West Virginia University College of Creative Arts Visiting Committee.

Ceci was born and raised in Pittsburgh, PA and graduated from West Virginia University’s College of Creative Arts with a Bachelor of Music in Vocal Performance.  She currently lives in Cleveland, Ohio.

Ceci Dadisman’s Tuesday Session:

Successful Fundraising and Other Communications Using the Power of Data

The key to successful fundraising and other communications campaigns is using data to deliver the right message to the right person at the right time. This in-depth three-hour session will show participants how to mine donor data to effectively target potential supporters with communications that feel personal and relevant to each individual recipient. You’ll also learn how to segment your digital and traditional communications (yes, including direct mail!) to strategically attract and retain donors. Ceci Dadisman, a nationally respected expert at using innovative methods to market nonprofits, will focus on free and low-cost resources that participants can use to immediately implement recommended approaches for more effective fundraising communications. Marketers and fundraisers with all levels of expertise at any organization will gain important insights in this session, including:
  • See how data can be used to determine interests and propensity to convert
  • Learn how segmentation can lower costs and maximize results
  • Discover how you can use messaging variations to engage each segment
  • Set up strategic communications to allow your patrons to self-select their interests